Private Jet Aviation Focus

Marketing Insights on the universe and our media solutions for reach the High net worth individuals in a direct manner.

The rise of private aviation business

  • Steady growth in past 5 years: 15% – 20% in 2020, 25% in 2021 and the market is expected to continue its upward trajectory in the coming years.
  • Private Jet is now more accessible: smaller and more affordable jets, as well as shared ownership and charter models.
  • New efforts in sustainability and environmental responsibility: growing demand for cleaner and more efficient aircraft e.g. through sustainable fuel sources

Image Le Bourget - Inflight Advertising - Private Aviation - IMM International
LE BOURGET EUROPE’S #1 BUSINESS AIRPORT

More Than 56 000 movements per year / 800 destinations around the world

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Coverage of Wealthy People around the world

  • Billionaires are defined as people who have a net worth of 1 billion dollars or more.
  • Ultra High Net Worth Individuals (UHNWI) are defined as people who have a net worth of 30 million dollars or more.
  • Very High Net Worth Individuals (VHNWI) are defined as people who have a net worth of five to 30 million dollars.
  • Very High Net Worth Individuals (VHNWI) are defined as people who have a net worth of one to five million dollars

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24,792,744
Potential audience

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US – China – Germany – Japan – Hong-Kong – UK – Canada – France – Switzerland – Italy

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New York – Los Angeles – London – Paris – Geneva – Roma – Istanbul – Dubai – Milan

Our Media Solutions dedicated to Private Aviation

In comparison with commercial aviation, the journey of a private jet traveler is shortened: fewer touch, strong efficiency.

1. Advertising into Private Jet Terminals across a network of 150 locations worldwide.

    • OOH and DOOH Brand Activation
    • Experiential – Lounge branding
    • Experential – Dominant branding

A brand visiblity guaranteed across major FBOs companies as JETEX, Execujet, Biggin Hill, Stobart Jet Centre, Harrods Aviation, Qatar Airways Executive Private Aviation, Jet Aviation, …

2. DELUXE PAD, a digital solution on board of Private Jet Aircraft

Deluxe Pad, is a dedicated and unique application which distribute the daily press ordered by the owners and passengers.
With a digital monthly inflight Magazine designed to entertain the passengers – a combination of enhanced high-end lifestyle content with a focus on leisure, luxury, business and their personal finances.
The setup and nature of DELUXE PAD allows us to offer global luxury brands access, in an interactive manner, the traveling UHNWI and VHNWIs.
Type of brand activation : branded content, video, podcasts, microsite,…
Detailed Reports with KPIs and metrix will be available for any type of advertising campaign.
The Jet Operator partners : TAG Aviation, DC Aviation, Execujet Aviation, MasterJet, Vistajet,…

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3. Print Private Jet publications with worldwide distribution aboard private jets, first-class lounges and FBOs across over 100 countries.