Blog

IMM is the No1 inflight media compagny and provides you with the latest news of the media inflight industry.

24Jan
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Inflight Advertising Costs (2016)

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Our very own In-flight Media Planning Tool is free to use and allows advertisers to create an initial in-flight media plan in just a few simple steps. The IMP will give you details about advertising in in-flight magazines such as: circulation audience publishing frequency inflight advertising costs (See below for sample prices/rates) Alternatively, do not […]
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18Dec
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The European Business Travellers

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The European Business Traveller is usually a man (68%), aged 35-54 y.o. (60%), married (84%) and who owns a Bachelor degree or a MBA (60%) from a reputable university. He is affluent as 56% earn 50k€ + per year as personal income.
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27Oct
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Inflight Magazines Continue to Reach High-End Consumers

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The latest EMS Europe 2012 results have been released and inflight magazines once again confirm their robustness to reach the most high-end consumers and top business decision-makers. Of the top 13% of adults in 17 x European countries, inflight magazines dominate the market with 15.9% share and 31.6% on the top 3% EMS Select target.
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10May
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Chinese Travel Abroad for Luxury Items

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Chinese carriers are expected to transport 320 million passengers in 2012 - registering a double-digit growth rate this year (+10%), according to figures from the Civil Administration in China. Beijing is predicted to become the number one airport worldwide, eclipsing Atlanta, the leader for many years.
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09Feb
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The In-flight Media, a guaranteed tool to reach High Earners

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IMM proposes more than 240 magazines in 150 airlines worldwide and 26 million monthly copies to reach over 144 million of AB+ Readers. Available in its portfolio over 30 titles distributed in First and Business classes specifically designed to target AB++ Readers.
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